"Designed to be affordable
for even the most wary of sceptics to risk a try"

Converts to the unique comfort benefits of the patented RIDO design principle have grown in their thousands around the world since the original saddle's inception some four years ago. Refusing to believe that saddle discomfort was an unavoidable fact of life, they sought out and discovered the 'RIDO solution', whether it be via the countless internet cycling blogs and forums or by word-of-mouth recommendation.

Designed to be affordable to everyone (this was a key parameter in the R&D process), even the most wary of cycling sceptics have been able to give RIDO a try, finding, much to their amazement, that it does precisely what it promises to deliver. (See CUSTOMER FEEDBACK).

There's always room for improvement, however, and RIDO now moved on with the exceptional "R2". It does everything the original model did, only even better!